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Everything You Need To Know About the Do-Not-Call Registry

The National Do-Not-Call Registry aims to protect consumers from unwanted phone solicitations. These calls typically rank among the top consumer complaints to the FCC. While the registry has been around for over a decade, many still don’t entirely understand how it works or what it can do. That includes consumers, of course, as well as…

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Get Focused on Lead Generation

As a successful real estate agent, you have more on your plate than the average person, especially if you lead a successful team. Every day you deal with myriad closing details, new listing presentations, managing fragile egos and constant interruptions from texts, emails, and calls. We can’t forget lead generation, the lifeblood of top agents.…

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Real Estate CRM and the Power of Video Email

In a recent book on the power of video in today’s marketing environment, Dr. James McQuivey, a leading analyst at Forrestor Research estimates that one minute of video delivers the same communication impact as 1.8 million words. Here is how he came to his estimate:   Some might dismiss this such a claim. But with video consumption…

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FSBO Leads: Create Your Story to Close the Deal

FSBO (For Sale By Owner) statistics are probably familiar to you if you’ve been in the real estate business long enough Nearly 9 out of 10 homeowners fail when trying to sell their own home. Wanting to pocket the commission, they go into the process thinking a sign in the front yard is all it…

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A Refresher Course in Time Management

Some experts say time management is the ‘mother of all business skills.’ Knowing what items to prioritize and how to get the most amount of productive work into the workday cannot be underestimated. Yet many people feel constantly stressed and run late, the latter of which can be a deal killer in the real estate…

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Nobody Likes an Office Whiner

We’ve all been there:  smack talking our boss with co-workers over a drink, rolling our eyes at high maintenance clients, or even complaining about the quality of office coffee. Call it venting if you will, but the old-school term for constant complaining in the workplace is whining. And much like eating too many doughnuts or…

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5 Steps to a Powerful FSBO Information Packet

FSBO (For Sale By Owner) statistics are probably familiar to you if you’ve been in the real estate business long enough Nearly 9 out of 10 homeowners fail when trying to sell their own home. Wanting to pocket the commission, they go into the process thinking a sign in the front yard is all it…

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Lead Generation and the Power of Mindset

Lead generation excellence separates the good from the great real estate agents. In fact, it’s probably not a stretch to assume that the top 1% of the 1 million plus agents got there because of powerful lead generation habits. Espresso Agent has identified a number of intangibles that drive super agents: Great sellers exhibit high levels…

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Real Estate Prospecting Begins in the Morning

Real estate prospecting is challenging and can also be stressful for agents regardless of how long you’ve been in the business. For many top agents, the success of their real estate prospecting efforts often begins with how they start their day. “Morning is an important time of day because how you spend your morning can…

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5 Steps to Maximize Your Productivity

Real estate agents are always looking for an edge, some way to enhance their productivity and effectiveness. But often, they can feel overwhelmed with to-do lists that seem to grow exponentially, obscuring any sense that important things are getting accomplished. We suggest you consider these five steps to improve your productivity: TRACK TIME SPENT ON…

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